Collection Detail—
Services marketing : people, technology, strategy
| Pengarang | : | Jochen Wirtz; Christoper Lovelock |
| Penerbit | : | New Jersey : World Scientific, 2022 |
| Halaman / Ilus. & Biblio. | : | xvii, 665 p. / Ind.; Tab. |
| ISBN | : | 9781944659790 |
| Subyek | : | MARKETING - MANAGEMENT;CUSTOMER SERVICES - MARKETING;SERVICE INDUSTRIES - MARKETING |
| Edisi | : | 9 |
| Editor | : | |
| Badan Korporasi | : | |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 148450 | 658.8 Wir s | Tersedia | FEB - Kampus A - Gedung I - Lantai 2 - Rak 8 |
