| Pengarang | : | Christopher Lovelock; Jochen Wirtz |
| Penerbit | : | Boston : Pearson, 2011 |
| Halaman / Ilus. & Biblio. | : | 648 p. / Bibl.; Glos.; Graph.; Ill.; Ind.; Tab. |
| ISBN | : | 978-0-13-611874-9 |
| Subyek | : | MARKETING - MANAGEMENT;PROFESSIONS - MARKETING;SERVICE INDUSTRIES - MARKETING;CUSTOMER SERVICES - MARKETING |
| Edisi | : | 7 |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 39131 | 658.8 Lov s | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 | |
| 2 | 40093 | 658.8 Lov s | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 |


