| Pengarang | : | James H. Myers |
| Penerbit | : | New York : McGraw-Hill, 1986 |
| Halaman / Ilus. & Biblio. | : | xxi, 597 p. / Bibl.; Ill.; Ind. |
| ISBN | : | 0-07-044207-X |
| Subyek | : | ADVERTISING;MARKETING - INFORMATION SYSTEMS;STRATEGIC MARKETING;MARKETING - MANAGEMENT |
| Edisi | : | 1 |
| Editor | : | |
| Badan Korporasi | : | |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 11632 | 658.8 Mye m | Tersedia | FEB - Kampus A - Gedung I - Lantai 2 - Rak 8 | |
| 2 | 5307 | 658.8 Mye m | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 | |
| 3 | 5584 | 658.8 Mye m | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 |


