| Pengarang | : | Christopher H. Lovelock |
| Penerbit | : | Upper Saddle River, New Jersey : Prentice-Hall, 1996 |
| Halaman / Ilus. & Biblio. | : | xii, 660 p. / App.; Bibl.; Ilus.; Ind.; Tab. |
| ISBN | : | 0-13-461377-5 |
| Subyek | : | ADVERTISING;CUSTOMER SERVICE;MARKETING - MANAGEMENT |
| Edisi | : | 3 |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 13846 | 658.8 Lov s | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 | |
| 2 | 14193 | 658.8 Lov s | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 |


