| Pengarang | : | Joseph P. Guiltinan; Gordon W. Paul |
| Penerbit | : | Jakarta : Erlangga, 1994 |
| Halaman / Ilus. & Biblio. | : | xvi, 443 p. / Bibl.; Ill.; Tab. |
| ISBN | : | |
| Subyek | : | MARKETING - RESEARCH;MARKETING INFORMATION SYSTEMS;CONSUMER BEHAVIOR;MARKETING - MANAGEMENT |
| Edisi | : | 2 |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 14686 | 658.8 Gui m | Tersedia | FEB - Kampus F - Gedung B - Lantai 1 - Rak Orange | |
| 2 | 14687 | 658.8 Gui m | Tersedia | FEB - Kampus F - Gedung B - Lantai 1 - Rak Orange | |
| 3 | 14688 | 658.8 Gui m | Tersedia | FEB - Kampus F - Gedung B - Lantai 1 - Rak Orange | |
| 4 | 14689 | 658.8 Gui m | Tersedia | FEB - Kampus F - Gedung B - Lantai 1 - Rak Orange | |
| 5 | 14690 | 658.8 Gui m | Tersedia | FEB - Kampus F - Gedung B - Lantai 1 - Rak Orange | |
| 6 | 14691 | 658.8 Gui m | Tersedia | FEB - Kampus F - Gedung B - Lantai 1 - Rak Orange |


