| Pengarang | : | Philip Kotler; Liam fahey; Somkid Jatusripitac |
| Penerbit | : | Englewood Cliffs : Prentice-Hall, 1985 |
| Halaman / Ilus. & Biblio. | : | xii, 292 p. / App. ; Bibl. ; Graph. ; Ill. ; Ind. ; Tab. |
| ISBN | : | 0-13-612078-4 |
| Subyek | : | COMPETITION (MARKETING);STRATEGIC MARKETING;MARKETING - JAPAN |
| Edisi | : | |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 5783 | 382.0952 Kot t | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 | |
| 2 | 6103 | 382.0952 Kot t | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 |


