Collection Detail—
Bermain dengan persepsi 36 kasus pemasaran asli Indonesia
| Pengarang | : | Ari Satriyo Wibowo; Hermawan Kartajaya; Ventura Elisawati |
| Penerbit | : | Jakarta : Elex Media Komputindo, 1996 |
| Halaman / Ilus. & Biblio. | : | xii, 289 p. / Bibl.; Ill.; Tab. |
| ISBN | : | 979-637-698-9 |
| Subyek | : | COMPETITION - CASE STUDIES;MARKETING - CASE STUDIES |
| Edisi | : | |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 13648 | 658.8 Wib b | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 | |
| 2 | 13796 | 658.8 Wib b | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 |
