Collection Detail—
Strategic marketing management cases
| Pengarang | : | David W. Cravens; Jr. Charles W. Lamb; Victoria L. Crittenden |
| Penerbit | : | Singapore : Irwin/McGraw-Hill, 1999 |
| Halaman / Ilus. & Biblio. | : | xvi, 624 p. / App.; Bibl.; Ind. |
| ISBN | : | 0-256-26125-3 |
| Subyek | : | MARKETING MANAGEMENT - CASE STUDIES |
| Edisi | : | 6 |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 11807 | 658.802 Cra s | Tersedia | FEB - Kampus A - Gedung I - Lantai 2 - Rak 8 | |
| 2 | 11808 | 658.802 Cra s | Tersedia | FEB - Kampus A - Gedung I - Lantai 2 - Rak 8 |
