| Pengarang | : | Lou E. Pelton; David Strutton; James R. Lumpkin |
| Penerbit | : | Boston : McGraw-Hill - Irwin, 2002 |
| Halaman / Ilus. & Biblio. | : | xxvi, 514 p. / Bibl.; Graph.; Ill.; Ind.; Tab. |
| ISBN | : | 0-07-112100-5 |
| Subyek | : | MARKETING INFORMATION SYSTEMS;MARKETING CHANNELS;RELATIONSHIP MARKETING |
| Edisi | : | 2 |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 18989 | 658.84 Pel m | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 - - - - | |
| 2 | 18990 | 658.84 Pel m | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 - - - - |


