| Pengarang | : | Gilbert A. Churchill, Jr.; Tom J. Brown; Arthur E. Nielsen, Jr. |
| Penerbit | : | Mason, Ohio : South-Western, 2004 |
| Halaman / Ilus. & Biblio. | : | xvii, 738 p. / App.; Bibl.; Glos.; Graph.; Ill.; Ind.; Tab. |
| ISBN | : | 0-324-19097-2 |
| Subyek | : | DATA COLLECTION - MARKETING;MARKETING - RESEARCH;MARKETING - RESEARCH;MARKETING - RESEARCH |
| Edisi | : | 5 |
| Editor | : | |
| Badan Korporasi | : | - |
| Seri / Volume / Jilid | : | / / |
| Supplemen | : | |
| Jumlah Dipinjam | : | 0 |
| No. | No. Barcode | No. Panggil | Status | Note | Location |
| 1 | 22796 | 658.83 Chu b | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 - - - - | |
| 2 | 22797 | 658.83 Chu b | Tersedia | Usakti - Kampus A - Gedung Syarief Thayeb (M) - Lantai 3 - - - - |


